Privacy Policy
Last updated: June 30, 2026
Superior Motor Club ("Company," "we," "us," or "our") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website at www.superiormotorclub.com and use our exotic and luxury car rental services. By using our services, you consent to the practices described in this policy.
1. Information We Collect
Personal Information You Provide
When you make a reservation, create an account, or contact us, we may collect the following information:
- Identity Information: Full legal name, date of birth, and photograph
- Contact Information: Email address, phone number, and mailing address
- Driver's License Information: License number, issuing state or country, and expiration date
- Payment Information: Credit card details are collected and processed securely through Stripe, our third-party payment processor. We do not store your full credit card number on our servers.
- Insurance Information: Insurance provider, policy number, and coverage details
- Rental Preferences: Vehicle preferences, delivery locations, and special requests
- Communication Records: Emails, messages, and phone call records related to your rental
Information Collected Automatically
When you visit our website, we may automatically collect certain technical information, including:
- IP address and approximate geographic location
- Browser type, version, and language preferences
- Operating system and device type
- Pages viewed, time spent on pages, and navigation paths
- Referring website or source
- Date and time of access
2. How We Use Your Information
We use the information we collect for the following purposes:
- Rental Services: To process reservations, verify your identity and eligibility, manage vehicle delivery and returns, and communicate about your rental
- Payment Processing: To process payments, authorize security deposits, and issue refunds through Stripe
- Safety and Security: To verify driving records, confirm insurance coverage, and ensure the safety of our vehicles and customers
- Customer Support: To respond to your inquiries, resolve disputes, and provide assistance with your rental experience
- Marketing: To send you promotional offers, newsletters, and updates about new vehicles or services, subject to your opt-out preferences
- Legal Compliance: To comply with applicable laws, regulations, and legal processes, including responding to lawful requests from law enforcement
- Service Improvement: To analyze usage patterns, improve our website and services, and develop new offerings
3. Third-Party Sharing
We do not sell your personal information to third parties. We may share your information with the following categories of service providers who assist us in operating our business:
- Stripe: Our payment processor receives your payment information to process transactions securely. Stripe's privacy policy governs their handling of your data.
- Supabase: Our database and authentication provider stores account and rental data on secure, encrypted servers.
- Vercel: Our website hosting provider processes web traffic data to deliver our website to you.
- Insurance Providers: We may share relevant rental and driver information with insurance companies to verify coverage or process claims.
- Law Enforcement: We may disclose information in response to valid legal processes, including subpoenas, court orders, or government investigations.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
4. Data Security
We implement industry-standard security measures to protect your personal information, including:
- SSL/TLS encryption for all data transmitted between your browser and our servers
- Row-level security (RLS) on our database to ensure data isolation between customers
- Secure payment processing through Stripe's PCI-DSS Level 1 certified infrastructure
- Regular security audits and vulnerability assessments
- Access controls limiting employee access to personal data on a need-to-know basis
While we take reasonable measures to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.
5. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience. These include:
- Essential Cookies: Required for basic website functionality, including session management and security features. These cannot be disabled.
- Analytics Cookies: Help us understand how visitors interact with our website, which pages are most popular, and how we can improve the user experience.
- Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.
You can control cookie preferences through your browser settings. Disabling certain cookies may affect website functionality. Most browsers allow you to refuse cookies, delete existing cookies, or alert you when a cookie is being set.
6. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request that we correct inaccurate or incomplete information
- Deletion: Request that we delete your personal information, subject to legal retention requirements
- Opt-Out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly
- Data Portability: Request your data in a structured, machine-readable format
- Restriction: Request that we limit the processing of your personal information under certain circumstances
To exercise any of these rights, please contact us at booking@superiormotorclub.com. We will respond to your request within 30 days.
7. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- The right to know what personal information we collect, use, and disclose about you
- The right to request deletion of your personal information
- The right to opt out of the sale of your personal information (we do not sell personal information)
- The right to non-discrimination for exercising your privacy rights
To submit a CCPA request, contact us at booking@superiormotorclub.com with the subject line "CCPA Request." We may require verification of your identity before processing your request.
8. New York Privacy Rights
New York residents may have additional privacy protections under applicable state law. If you are a New York resident and wish to make a request regarding your personal information, including requests related to security breach notifications, please contact us at the email address provided below. We comply with all applicable New York data protection and consumer privacy regulations.
9. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Rental records are retained for a minimum of seven years in accordance with tax and regulatory requirements. You may request deletion of your account data at any time, subject to our legal retention obligations.
10. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete that information promptly.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. The revised policy will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically. Your continued use of our services after any changes constitutes acceptance of the updated policy.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us:
- Email: booking@superiormotorclub.com
- Instagram: @superiormotorclub.inc
- Website: www.superiormotorclub.com
